Tuesday, October 23, 2012
“Romney is carefully attempting to project an atmosphere of momentum”
Romney Says He’s Winning — It’s a Bluff
Over the last week, Romney’s campaign has orchestrated a series of high-profile gambits in order to feed its momentum narrative. Last week, for instance, Romney’s campaign blared out the news that it was pulling resources out of North Carolina. The battleground was shifting! Romney on the offensive! On closer inspection, it turned out that Romney was shifting exactly one staffer. It is true that Romney leads in North Carolina, and it is probably his most favorable battleground state. But the decision to have a staffer move out of state, with a marching band and sound trucks in tow to spread the news far and wide, signals a deliberate strategy to create a narrative.
Simon Owens is an assistant managing editor at U.S. News & World Report. Follow him on Twitter, Facebook, or Google+. Email him at email@example.com